Dashlane Pricing Breakdown: Is It Worth Your Investment?

Managing passwords for personal and professional accounts is a hassle—each credential is required to have a mix of letters, numbers, and symbols for added complexity and compliance. Moreover, Verizon DBIR 2022 reports indicate that stolen passwords are the cause of over 80% of basic web application attacks, highlighting the risks associated with poor password practices. Fortunately, password managers simplify this process by allowing users to store all their passwords securely, requiring only one master password to access them.

Dashlane is one of the best password managers you’ve likely encountered when exploring password solutions, but choosing the right plan can be confusing. What features do you need? Is the premium worth it? Are business plans better than personal ones?

This guide breaks down Dashlane’s pricing plans, highlights their features, and helps you determine which option is worth your investment.

Free Version to Enterprise Plan: A Complete Overview of Dashlane’s Plans

Source: Dashlane Pricing

Dashlane has divided its subscription-based pricing model into two main categories:

• Personal: Personal plans cater to individuals, families, and smaller groups/teams.
• Business: Business plans offer team-focused features with advanced security controls.

Take a look at the table below for a clear comparison of Dashlane’s pricing plans, which will help you identify the features that best suit your password management requirements.

	Personal Plans			Business Plans
Name of Plan	Free Plan	Premium Plan	Friends & Family Plan	Standard Plan	Business Plan	Business Plus	Enterprise Plan
Starting price per month (billed annually)	$0	$4.99	$7.49	$20	$8 per user	$5 per user	Custom Pricing available
User limit	1	1	10	10	2+	100+	Unlimited
Store and autofill passwords	Upto 25 passwords	Unlimited	Unlimited	Unlimited	Unlimited	Unlimited	Unlimited
Number of devices	Limited to 1	Unlimited	Unlimited	Unlimited	Unlimited	Unlimited	Unlimited
Store and autofill passwords	Upto 25 passwords	Unlimited	Unlimited	Unlimited	Unlimited	Unlimited	Unlimited
Secure sharing	Unlimited	Unlimited	Unlimited	Unlimited	Unlimited	Unlimited	Unlimited
Group login sharing					Unlimited	Unlimited	Unlimited
Group sharing controls
Password vault
Password generator
Password health score dashboards
Secure Notes with 1GB encrypted document storage
Dark web monitoring
VPN for Wifi protection			only for Admin
Credential risk detection
Nudges
Passwordless vault login
Password history				N/A	N/A	N/A	N/A
Personalized security alerts				N/A	N/A	N/A	N/A
Activity logs	N/A	N/A	N/A	Basic	Advanced	Advanced	Advanced
Two-factor authentication (2FA)
Real-time phising alerts
Friends & family dashboard				N/A	N/A	N/A	N/A
Admin console	N/A	N/A	N/A
Admin-assisted account recovery	N/A	N/A	N/A
Multi-factor authentication options
Single sign-on(SSO) integration
Active Directory Sync	N/A	N/A	N/A
Security policies	N/A	N/A	N/A
Restrict external sharing	N/A	N/A	N/A
Free Friends & Family account for each user	N/A	N/A	N/A
Live chat support
Phone support
Phone support
Onboarding support
Customer success manager	N/A	N/A	N/A
Ideal for	Individuals and freelancers seeking free password management solution	Users wanting comprehensive features at an affordable price.	Families and small groups needing a shared password manager with individual accounts.	Small businesses requiring robust password management and sharing capabilities.	Organizations requiring scalable password management with administrative controls.	Organizations with over 100 employees seeking robust security controls with excellent value.	Large enterprises seeking customized solutions for extensive password management.

Deep Dive: Dashlane Pricing Plans & Features Explained in Detail

We’ve just reviewed Dashlane’s pricing options, but what exactly do you get for your money? Whether you’re testing the waters with Dashlane’s free Plan or looking to secure your business with enterprise-level tools, Dashlane’s pricing structure is packed with varying levels of protection and functionality.

Let’s dive deeper into what each of the Dashlane plans offers, giving you a clearer sense of which might suit you best.

Free Plan: Basic Password Management

For users looking to test password management waters, Dashlane's free plan provides essential features at no cost. However, this plan lacks the flexibility and advanced security options found in paid plans.

Source: Dashlane Pricing

Key Offerings

• 1 device limit
• Up to 25 passwords
• Secure password sharing

Premium Plan: Individual Protection Plus VPN

At $4.99 per month (billed annually), the Dashlane premium plan unleashes Dashlane's full potential for individual users. The Dashlane premium plan removes device and password storage restrictions and introduces advanced security features that modern digital life demands.

Source: Dashlane Pricing

Key Offerings

• Unlimited devices
• Unlimited passwords & passkeys
• Dark Web Monitoring
• VPN for WiFi protection
• Real-time phishing alerts
• Passwordless login (for new users)

Friends & Family Plan: 10 Accounts, One Subscription

Designed for households or small groups, Dashlane’s friends & family plan allows up to 10 members to share one subscription at just $7.49 per month. The plan administrator gets full premium features, while other members receive everything except VPN access.

Source: Dashlane Pricing

Key Offerings

• Everything in premium for the admin
• Up to 10 accounts under one subscription
• Secure sharing without VPN access for members

Standard Plan: Credential Management for Small Businesses

The Dashlane standard plan is a great solution for small businesses looking to manage credentials efficiently. At $20 per month for 10 employees, it offers unlimited password and payment management, an admin console for oversight, and basic activity logs to track employee usage. This plan is ideal for teams that need strong security without extra complexity.

Key Offerings

• Coverage for 10 employees
• Unlimited passwords, passkeys, and payments
• Admin Console for control
• Password Health score tracking
• Dark Web Monitoring
• Admin-assisted account recovery

Business Plan: Enterprise-Grade Security

For larger organizations requiring more advanced controls, and adherence to stringent security standards, the Dashlane business plan offers comprehensive features at $8 per seat per month. Dashlane’s business plan includes everything in the standard plan, plus SCIM provisioning, single sign-on (SSO) integration, and advanced activity logs. Additionally, each user receives a free Friends & Family plan, providing complete coverage at work and home.

Key Offerings

• Everything in the standard plan
• Unlimited employees
• Granular sharing controls
• Single sign-on (SSO) integration
• Advanced activity logs
• Security policies and SCIM provisioning
• VPN for WiFi protection
• Free Friends & Family plan for each user

Business Plus Plan: Proactive Security at an Affordable Price

Dashlane’s Business Plus plan delivers enhanced security and team management features for mid-sized organizations at just $5 per seat per month. While more affordable than the standard business plan, it still includes advanced functionalities designed to strengthen password security and streamline IT operations. Offering key benefits like proactive credential risk detection and automated security nudges, this plan helps businesses stay ahead of potential threats without overwhelming their budget.

Source: Dashlane Pricing

Key Offerings

• Everything in the business plan
• Starts at 100 employees
• Proactive credential risk detection
• Nudges for automated security alerts
• Designated onboarding & complete assistance from customer success managers

Enterprise Plan: Customized Solutions for Large Organizations

Tailored for large enterprises, the Dashlane enterprise plan offers customized credential management solutions with robust scalability. Pricing is available upon request, ensuring that organizations receive a tailored approach that meets their specific needs. Dashlane’s enterprise plan includes all features from the Dashlane business plan while providing additional support and customization options.

Source: Dashlane Pricing

Key Offerings

• Customized credential management solutions
• Robust scalability for enterprise-level needs
• Advanced integration options and security policies

Up next, we’ll compare Dashlane to its competitors to help you determine whether it’s the best option for you in terms of pricing and functionality.

Aspects
Pricing	Free plan available Premium plan: $4.99/month Friends & Family plan: $7.49/month (up to 10 users) Standard plan: $20/month (up to 10 users) Business plan: $8 per user/month Enterprise plan: Custom pricing	Starter plan (free for up to five users) Teams plan Enterprise plan Enterprise PAM plan	Free plan available Premium plan: $3/month Families plan: $4/month (up to six users) Teams plan: $4 per user/month Business plan: $7 per user/month	Free plan available Personal plan: $2.92/month Family plan: $6.25/month Business starter plan: $2 per user/month Business plan: $3.75 per user/month Enterprise plan: Custom pricing
Free Trials/ Money-Back Guarantee	30-day free trial period	30-day, no questions asked, full money-back guarantee.	30-day free trial period	30-day free trial period
Security	AES-256-bit encryption technology Patented security architecture Zero-knowledge architecture Argon2d hashing PBKDF2 hashing GDPR, CCPA, ISO 27001 certification No known data breaches Bug bounty program	AES-256-bit encryption technology Zero-knowledge architecture GDPR, SOC2, ISO 27001 certified Third-party security validation No known data breaches Dark web monitoring	AES-256-bit encryption technology Zero-knowledge architecture PBKDF2 hashing SOC2, SOC3, C5 , and ISO 27001 certified Multiple data breaches reported	AES-256-bit encryption technology Zero-knowledge & zero-trust PBKDF2 hashing FedRAMP, SOC2, ISO 27001 certified No known data breaches
Password management
Multifactor authentication	Yes, supports multiple MFA methods	Yes, integrates with hardware tokens and other MFA tools	Advanced MFA is available but as a paid add-on	Yes, supports multiple MFA methods
Password sharing	Available across all plans	Available across all plans	Available across all plans	Available across all plans Secure sharing with Premium & Family plans
Cross-platform support	Available on all major platforms: iOS, Android, Windows, Mac, and browser extensions	Available on all major platforms, including Windows, Linux, Mac, iOS, Android, and browser extensions	Available on all major platforms, including iOS, Android, and browser extensions	Available on all major platforms: iOS, Android, Windows, Mac, Linux, and browser extensions
Password Generator	Yes, customizable	Yes, includes password policy complexity settings for password or passphrase generation	Yes, with custom options	Yes, customizable
Mobile Access
Biometric logins		Yes with support for advanced authentication methods
Automatic form filling
Self-hosting
Single Sign-on(SSO)			Paid Add-on
Dark web monitoring
Directory integration
User provisioning
Audit Logging
Automated password rotation
Just-in-time access
API access
Customer support	Email support for free users Premium users get priority support	Priority support for all plans Extensive Knowledge base	Ticketing system for premium users Knowledge base	24/7 ticketing system Extensive knowledge base

Does Dashlane Justify Its Price Tag? A Closer Look

If you are still wondering if Dashlane justifies its price tag or not, this section is for you. Whether Dashlane plans to justify its price tag involves evaluating its features against its cost.

For starters, the Dashlane free plan provides essential password management features, allowing users to securely store up to 25 passwords on one device, which is quite restrictive compared to its competitors' offerings.

Dashlane’s premium plan, priced at $4.99 per month, offers unlimited password storage, device syncing, and essential security features like dark web monitoring and a built-in VPN. While these offerings are robust, some users may find cheaper and more feature-rich alternatives like Securden, Bitwarden, or LastPass provide similar functionalities at a lower cost.

Business users might find the browser extension, desktop app, and features like advanced activity logs, SSO, and passwordless login convenient for managing work credentials.

However, companies needing more control may look toward alternatives like Securden, which includes features like self-hosting, granular access sharing, and easy migration to PAM solutions among other advanced security features.

Is Dashlane Too Pricey or Too Restrictive? Securden Offers a Cost-Effective Solution

If Dashlane's free plan feels limiting with its 25-password cap, you should check out Securden. With unlimited secure password storage for up to five users in its Starter plan, it’s a great fit for both individual users and small teams. To top it off, Securden’s basic plans also come with essential features like database backup, high availability, and out-of-the-box 2FA integrations, granting added protection that goes beyond standard password management.

For larger businesses, Securden stands out with its comprehensive approach to privileged access governance. While most users find Dashlane useful for password management, Securden takes it a step further with enterprise-grade tools like self-hosting, dark web monitoring, and advanced controls such as automatic password resets and remote session recording. It’s a premium password manager that can help you secure your data and organization.

Ready to see how Securden can fit your needs?Sign up for a personalized demo or connect with our sales team to learn how Securden can help fortify your defenses against cybersecurity attacks and keep your trade secrets safe.

Dashlane Pricing FAQs

1. Are there any hidden fees with Dashlane subscriptions?

No, Dashlane is transparent with its pricing. The costs associated with each plan are clearly outlined, and there are no hidden fees.

2. Is there a free version of Dashlane?

Yes, Dashlane offers a free version that includes storage for up to 25 passwords and secure autofill on one device. However, the free plan does not offer syncing across multiple devices or access to premium features like dark web monitoring.

3. Are there any free alternatives to Dashlane?

Yes, free alternatives to Dashlane include Securden, which offers unlimited password storage for up to five users, Bitwarden, and LastPass. Each has different features and limitations.

4. What are the key differences between Securden's and Dashlane's free plans?

The free version of Dashlane provides users with basic features like storing up to 25 passwords and browser extensions for secure autofill. However, it only allows personal use on one device.

Securden’s free version, on the other hand, allows unlimited password storage for up to five users. Additionally, Securden also offers offline password storage, granular access sharing, database backup, and disaster recovery, making it more versatile for personal and team use across various browsers.

5. What’s the difference between the Free and Premium Dashlane plans?

The Free plan allows for up to 25 passwords on one device, while the Premium plan provides unlimited password storage, syncing across web and mobile apps, and dark web monitoring for compromised passwords. Premium Dashlane account users also enjoy access to secure notes, priority live chat support, and additional security layers like biometric login and two-factor authentication.

6. Does Dashlane offer volume pricing for businesses?

Yes, Dashlane offers custom pricing options for larger businesses and enterprises. You can contact their sales team for volume discounts and custom solutions.

Source: Spiceworks